Discover the story of the song > When I’m ‘ere – Roll Deep

The song is about a group called Roll Deep who are confident in their abilities and success, despite haters who try to bring them down. Each member raps about their own skills and contributions to the group, using phrases like "when I'm 'ere" to assert their presence and dominance. The chorus encourages listeners to support Roll Deep and warns that those who doubt them will eventually regret it.